Why study the Graduate Certificate in Communication

This program provides students with the knowledge and skills required to excel in the ever-expanding communication industries. The program is designed to enhance the skills of existing communication graduates and professionals. Courses are designed to increase understanding of the application of communication theory and research to health promotion, business, public relations, policy and politics, intercultural relations and globalisation. Students develop knowledge of communication dynamics, as well as practical professional skills.

PLEASE NOTE: Due to semester course offerings, it may not be possible to complete a field in the Graduate Certificate full-time in one semester.

Summary

  • Program code
    5336
  • Faculty
  • Duration
  • Commencing
    Semester 1 (19 Feb, 2018)
    Semester 2 (23 Jul, 2018)
  • Program level
    Postgraduate Coursework
  • Units
    8
  • Delivery location
    St Lucia
  • AQF
    Level 8

Entry requirements

Prerequisites

Approved degree or equivalent in any discipline; or

Have completed post-secondary study approved by the executive dean.

Program structure

Courses

The courses offered in the Graduate Certificate in Communication are set out in the course list. Each course is allocated a certain number of units (#).

Courses Program Rules

The Program Rules explain what is required to complete the Graduate Certificate in Communication. These requirements include the total number of units you need to complete in order to graduate.

Program Rules

To have your degree conferred, you also need to comply with UQ’s policies and rules.

Courses and Programs

Fields of study

The following is a list of fields of study available in the Graduate Certificate in Communication.

When you graduate, any fields of study you have finished will be listed on your degree certificate.

Communication for Social Change

This field of study provides an in-depth understanding of communication for social change theory and practice. It will explore the different ways in which communication can be leveraged to bring about change in attitudes, behaviour and knowledge in individuals and communities. It will analyse the ways in which 'participation' can make a difference in the planning, implementation and evaluation of development processes, the key role played by culture in social change, and contemporary uses of community media and its facilitation of change. It is designed to strengthen critical skills, build capacities for work in the state, inter-governmental and NGO sectors, and build research excellence.

Public Relations and Professional Communication

This fields provides students with the skills of professionally analysing communication situations and professionally designing solutions to communication problems. It also teaches the skills required to plan and implement a professional public relations campaign (including goal-setting, budgeting and evaluation); the skills of audience and public opinion analysis; a range of communication theories; and an understanding of how globalisation and the emerging information economy is impacting upon public relations practices.

You should refer to the Program Rules for more information. A full definition of "field of study" is available in the Policies and Procedures Library.

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