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Field of Study

Strategic Communication

Graduate Certificate in Communication

This field provides the skills of professionally analysing communication situations and designing solutions to communication problems.

You'll also learn the skills required to plan and implement a professional public relations campaign (including goal-setting, budgeting and evaluation), the skills of audience and public opinion analysis, a range of communication theories, and an understanding of how globalisation and the emerging information economy impacts public relations practices.

Highlights

96 in the world for arts and humanities

QS World University Rankings 2021

1 in Queensland for arts and humanities

QS World University Rankings 2021

Career possibilities

Postgraduate study can take you anywhere. Here are some of the careers you could be on your way to:

  • Public relations and social media manager
  • Social media manager
  • Marketing strategist
  • Political campaign manager
  • Strategic marketing analyst
  • Change and communications specialist
Meet Hinano from Japan, studying a Bachelor of Arts in Australia
Hinano Maji Headshot

UQ people

Meet Hinano from Japan, studying a Bachelor of Arts in Australia

3 minute read

3 minute read

Meet the expert: Communication with Associate Professor Nicholas Carah
Associate Professor Nicholas Carah

UQ people

Meet the expert: Communication with Associate Professor Nicholas Carah

4 minute read

4 minute read

Meet the expert: Indigenous Studies with Professor Tracey Bunda
Tracey Bunda

UQ people

Meet the expert: Indigenous Studies with Professor Tracey Bunda

3 minute read

3 minute read

How you'll learn

In 2022, we'll be teaching on campus, with online options (for most programs and plans) for students who can't attend in person. See the list of programs and plans you can't commence online.

Course delivery modes may change in future semesters.

Your learning experiences are designed to best suit the learning outcomes of the courses you choose.

  • Lectures
  • Overseas study
  • Seminars
  • Workshops

What you'll study

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